Brand Manager

Join Us as Brand Manager

Function: Marketing

Reports to: Category Head – Household Cleaning & Premium Fabric Care

Scope: Local Markets

Location: Mireka Tower, Havelock

Terms: Full-time

Job Purpose

In this role, you will bring purpose-led innovation to life, driving work that builds a better business and a better world. You’ll join a team dedicated to making a meaningful impact on both people and the planet. As Brand Manager, you will take full ownership of driving and delivering brand objectives, collaborating with cross-functional teams to execute promotion and innovation plans. You will also partner closely with external agencies to develop and launch high-impact advertising strategies.

Key Responsibilities

• Strategic Growth: Define brand objectives and prepare volume, value, and margin forecasts to achieve annual growth targets and market share.

• Brand Development: Lead the brand development process in alignment with category strategies.

• Consumer Insight: Cultivate a deep understanding of market dynamics and consumer behavior through research and agency partnerships.

• Creative Execution: Develop distinct advertising campaigns and ensure media plans are executed effectively.

• Innovation & Launch: Lead the end-to-end deployment of product innovations in the marketplace.

• Financial Management: Propose pricing strategies to hit margin targets; manage and reconcile support budgets.

• Stakeholder Collaboration: Partner with trade marketing, creative, media, and PR agencies to implement seamless consumer activities.

• Operational Excellence: Maintain accurate demand plans and oversee product availability, taking proactive corrective action when necessary.

• Team Leadership: Mentor and develop subordinates to enhance their skills and future career potential.

Required Qualifications

• Education: A Bachelor’s degree in Business Management (Marketing preference) or an equivalent professional qualification.

• Experience: At least 3–4 years in Brand Management or Marketing, ideally within the FMCG sector.

• Skills: A strategic thinker with a passion for growth, possessing strong interpersonal skills and an assertive, confident communication style.

Diversity & Inclusion at Unilever

Unilever is committed to equity, inclusion, and diversity. We believe a diverse workforce is essential to reaching our growth ambitions and creating a better future. We invite you to bring your “Whole Self” to work; if you require any specific support or access requirements during the recruitment process, please let us know so we can assist you.

More Details
Company Name : Unilever
Department : Marketing